The home business environment and landscape has changed dramatically in the last 5 years.

There has been a big shift in the general mindset of home business owners and entrepreneurs as more and more people want to start and run a real business with a solid marketing plan and avoid “sharing” with their friends and family. (The actual change itself has been huge, but the number of people who have noticed it hasn’t…yet.) The biggest factor in the mindset shift in the last five years has been the growth of technology and the power of the internet and its ability to help all of us connect with real prospects who are looking for the solutions we provide. One might wonder if this mindset shift could be as powerful, in terms of ROI and the huge financial explosion many have experienced, without the internet and social media in particular.

It doesn’t matter what industry you’re in, what niche you’re targeting, what knowledge or experience you have, if you use sound Internet marketing principles and build your home business like any other successful business (using logic instead of logic). exaggeration), you will succeed.

mlm is dead

You may have heard that MLM is dead! Well, it is in a way. The old way of building a Network Marketing company is indeed DEAD! I cannot stress this enough. It’s been dying since it started (who really made money in those companies anyway?) but now it’s absolutely dead in the water because of technology. People are too smart to want to hear about the next big financial windfall with this product or that one on the golf course, at the mall, or in a restaurant. And, if those people are over it, so are your friends and family! That’s a guarantee! You can sign up mom and some nice neighbors, but that won’t get you out of the rat race.

That’s not to say you can’t make a lot of money with Network Marketing, you absolutely CAN, but not with the old mindset. And, not without using the technology available to reach prospects, who are looking for your solution, product or service. You should take advantage of internet network marketing and the same marketing principles that any other successful offline business uses to attract customers.

I know it sounds scary, especially for those who are not computer savvy. Most things are scary when they’re new, but with practice and time you can overcome your fears. And, by taking advantage of the click-by-click training that’s available to new and experienced sellers, your business can grow in no time.

The best part for any starting marketing budget is that this technology is inexpensive to use. Of course, you need to know what you’re doing so you don’t waste all your money. That goes for any business anywhere. You cannot blindly invest money in any advertising or marketing strategy without research and time. If you’ve been told that you only need to “share” your product, service, or “plan” with a few people to see massive business growth, you’ve been lied to and it’s time to stop the cycle of failure.

This premise in itself does not make sense in business and especially in marketing and advertising. How can you hope to grow your business without doing your research, finding your unique angle, or trying to align your product or service with your particular audience? You just can’t!

Internet attraction marketing is powerful for any home based business

However, you can build a strong business based on fundamental marketing principles that use the power of the Internet to attract prospects to you. Inbound marketing is the most powerful use of the Internet for home-based businesses. By researching your prospects’ needs, fears, and wants, creating content, and delivering value, you have the opportunity to attract people at a low cost while earning commissions on various products or services you promote. Induction marketing on the internet has the power to turn you from a common MLM distributor into an expert in any field with solutions and value for your prospects. Now you can literally earn money while helping people.

How to start attracting prospects to you

OK so you understand, the old MLM is dead and the old mindset is dying. So why wait? Jump on Internet Attraction Marketing now while the masses are still on the sidelines. Learn and grow so that you can help others to do the same. And honestly, while helping others, you’ll also break free from your rat race and build a successful home business.

Often when we’re new, we want to jump in and spend a fortune on training and on-boarding. You will have to spend money to make money, no doubt. A marketing budget is just that, a budget, and no budget runs to zero. But, don’t spend a fortune at first.

Make sure you start your online business on the right foot. Budget smartly and get started with free or low-cost training options. Also, it is important to find gurus who offer valuable information, not just advertising.

Look for marketers who are genuinely willing to help others, not just your bottom line.

If you follow these basic steps at first, you’ll be well on your way to a very successful online business.